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INSIDE TUDOR

THE BRAND IS BORN

In February 1926, the watch dealer and manufacturer 'Veuve de Philippe Hüther' registered the trademark 'The TUDOR' in Geneva with Rolex founder Hans Wilsdorf. The house ended up selling the brand to Wilsdorf in 1936. Hans Wilsdorf decided right after the Second World War that the time had come to grow and establish a proper identity of its own for the brand. He developed "Montres TUDOR S.A." on March 6, 1946, specializing in designs for men as well as women. Rolex, would guarantee the distribution and after-sales service as well as the technological, esthetic and functional characteristics.

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Tudor history

hans wilsdorf’s intuition

TUDOR History

“For some years now, I have been considering the idea of making a watch that our agents could sell at a more modest price than our Rolex watches, and yet one that would attain the standard of dependability for which Rolex is famous. I decided to form a separate company, with the object of making and marketing this new watch. It is called the TUDOR watch company.”

- H. Wilsdorf

Watchmaking

THE ORIGINAL ART OF HAND CRAFTSMANSHIP

A watch from TUDOR lives. Moves. It will take you into the zone of micro-precision. All materials are continuously tested by advanced technology... almost obsessively. Study the movement. Esthetics and performance are suitable for the most demanding of goods, made for endurance as much as pleasure. This precise machine, visually pleasing as well as exciting to the mind, can sustain the rigors of time. Each watch is a unique object due to its outstanding materials, resilience and strong design.

Tudor Ambassador

DAVID BECKHAM

As a child, David Beckham had a dream. Whenever asked about what he would want to be later in life he invariably answered “a football player”. This early drive led him to become one of the most acclaimed, loved and successful players in the history of the game. With three major clubs and 115 selections in the English football team, 59 as captain, he left his mark: 6 England Championship titles, 2 Major League Soccer cups, one time Champion of Spain and one time UEFA Champion.

DAVID BECKHAM
JAY CHOU

Tudor Ambassador

JAY CHOU

Brought up in a family of teachers in Taiwan, Jay Chou was introduced to the piano at the age of four, after he demonstrated an early gift for music. He later on picked up the cello and to this day, still mentions Chopin as his favourite composer. Musician. Actor. Director. Icon. For over a decade, the ‘King of Asian Pop’ has pushed boundaries around the world. From Taipei to Hollywood, Jay Chou is always ready to go where the next challenge takes him.

BEST WATCHMAKING PRACTICES BEST WATCHMAKING PRACTICES

"WE KEEP THE BEST OF THE PAST. THE BEST WATCHMAKING PRACTICES, THE BEST DESIGNS"