Top 2023 Men's Watch Brands

December 15th, 2022

A gold and black watch in a black box sitting on a ledge

There are several watches available in a diverse range of styles with all kinds of complications that are certain to match your lifestyle. Such variety ensures that some timepieces go in and out of fashion. For whatever reason, culture holds on to some brands and styles and not others. At Hing Wa Lee, we do our best to ensure that every customer leaves with a perfect accessory that is on trend along with lasting power to be enjoyed for many years. Stay fashion-forward with this 2023 prediction guide.

A silver IWC Portugieser men’s watch

IWC Schaffhausen

The International Watch Company is a modern favorite. Not only do they offer a plethora of fantastic collections, but their commitment to sustainability is second to none. This Swiss brand uses only 100% recycled energy in their manufacturing process, is certified by the Responsible Jewellery Council, and gives regularly to charitable organizations throughout the world. In today’s social-conscious world, their measures are important parts of their business model and ensure that many ethical-minded individuals will be wearing an IWC Schaffhausen in 2023.

Their sustainability practices are not the only good thing about IWC – their watches are high-end marvels. Consider this IWC Schaffhausen Portugieser. With its alligator leather strap and platinum case, it's a true model of luxury. The dial showcases a rare calendar complication, with numerous subdials detailing every moment. It also sports a charming moonphase complication for further sophistication.

Gold skeleton dial Zenith Defy El Primero 21 watch


This luxury brand is celebrated for their unique, complex, and mesmerizing silhouettes. Skeleton dials, tourbillon complications, and other details set Zenith apart. In 2023, extravagant and eye-catching timepieces are the trend and Zenith offers all of that and more. They offer collections of sport watches, conversation starters, and dress pieces to ensure that every ensemble is enlivened by one of their extraordinary accessories.

The Zenith Defy El Primero 21 is an excellent example of Zenith’s brave approach. It has an 18k rose gold case and bracelet, evoking a luxurious and bold aesthetic. From the skeleton dial, one can view the intricate inner workings of this self-winding watch. It also has a helpful chronograph complication, imparting a stopwatch function to the piece.

Black and gold skeleton dial Girard-Perregaux Laureato watch


Vintage watches are destined to be popular. With such a large variety of vintage-inspired pieces available, this is a great thing, as watch enthusiasts can don all sorts of timepieces and still be in fashion. Few brands have as much watchmaking experience as Girard-Perregaux, having been founded in 1791. They have created many iconic, decade-defining collections over the centuries and are sure to be popular in 2023 and beyond.

The Girard-Perregaux Laureato watch is a sublime vintage-inspired piece, named after the brand’s legendary 1970s collection. It has a pink gold and titanium case in an eccentric round silhouette. Scratch-resistant sapphire crystal and a tourbillon evoke an unforgettable style.

A blue and silver Rado Captain Cook watch


Technology is always innovating, and Rado knows how to use it. Their pieces use state-of-the-art materials for exquisite style and durability. This brand’s dive watches are particularly marvelous, exhibiting peerless water resistance and effortless beauty.

The Rado Captain Cook watch, for instance, has a minimalist dial with a deep blue hue. High-tech ceramic and stainless steel make it a distinctive and versatile timepiece.

A man’s accessories layered together on a white sheet including a black and silver watch

Find the Best 2023 Watches at Hing Wa Lee

Hing Wa Lee Jewelers is California’s ultimate source for fine timepieces. Our San Gabriel and Walnut jewelry stores offer a vast selection of designer watches, each carefully chosen for its commitment to quality and craftsmanship. No matter your tastes, you’re certain to find your wildest dreams fulfilled with a watch from Hing Wa Lee Jewelers. Want to know more? Call our San Gabriel shop at (626) 456-2222 and our Walnut location at (909) 831-8888 to speak to our fantastic team, or request an appointment for a sit down meeting with one of our professionals.